Things have just gotten interesting on Facebook, especially for small businesses. Facebook rolled out a newly updated “Nearby” tab within the Android and iOS mobile apps. Prior to the new update, Nearby showed users the last place their Facebook friend had checked in. The newly updated Nearby tab will double ……Continue Reading
Social media customer service is similar to being on a retail floor and responding promptly to a customer’s need. Chances are that customer will return if your service is great, and they may even tell a family member or friend about their experience. This could translate into potential customers for ……Continue Reading
Twitter has over 140 million active users. It’s fair to say that if you are selling a product or service then you should have a presence on the social media network where you can engage existing and potential consumers as well as professional organizations and media that follow and cover ……Continue Reading
As opposed to Facebook, which appears to be the best platform for business-to-consumer social media marketing, Google+ may be the best platform for business-to-business marketers. A business-to-business social media strategy should focus on building social influence by engaging and building viral rapport with journalists, bloggers, and other media types who ……Continue Reading
A potential client asked me “Should my business implement mobile advertising into our marketing campaign?” “Well, mobile advertising has become extremely popular in recent years, numbers do state there is a huge opportunity for growth to build your brand with mobile advertising, and capitalize” was my reply. ”It is the ……Continue Reading